Snow Much Fun: Easy and Cute Snowman Brownies

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When the weather outside is frightful, the best solution is… brownies dressed up in their holiday finest! These Snowman Brownies are here to melt hearts faster than a snowball in the oven. With a little candy, a swirl of icing, and plenty of festive cheer, you’ll have a batch of edible snowmen that won’t complain about the cold. They’re the perfect mix of fudgy, frosty, and funny—no mittens required. So grab your whisk and let’s build a snowman you can actually eat!

snowman brownies

Why you’ll want to make these snowman brownies:

  • Adorably festive – they look like little snowmen ready for a holiday party.
  • Fudgy and delicious – because at the end of the day, it’s still a brownie!
  • Kid-approved craft – decorating them doubles as a fun winter activity.
  • Customizable – swap candies, icing colors, or decorations to make each snowman unique.
  • Crowd-pleasing – perfect for cookie swaps, holiday potlucks, or cozy nights in.

These brownies are great for:

  • Holiday parties with friends and family
  • Classroom celebrations or winter school events
  • Office potlucks or seasonal get-togethers
  • A cozy movie night with hot cocoa
  • Bake sales or charity events during the holiday season
  • Christmas Eve dessert tables
  • Christmas dessert
  • Holiday treat exchanges
  • New Year’s Eve treats for a sweet start to the year
cute winter snowman brownies

Cute Snowman Brownies

Servings: 14

Prep time: 25 minutes

Ingredients:

  • 9×13 inch pan of prepared and cooled brownies (box made or homemade recipes)
  • 2 cups powdered sugar
  • 3-4 tbsp milk
  • 7 Mini Reese’s cups
  • 28 candy eyeballs
  • 14 orange sprinkles
  • 28 M&Ms buttons
  • 14 pretzel sticks
overhead shot of snowman brownies ingredients

Directions

Use a sharp knife to cut the pan of brownies in half lengthwise, then cut each smaller section into 7 triangles. The ends will not be used.

cut brownies into triangle shapes

Arrange the brownie triangles on a tray or baking sheet.

Cut the Reese’s Cups in half. Break the pretzels in half.

chop reese's in half and break the pretzel sticks

Mix the powdered sugar and milk together to form a thick icing. You need it not to be too thin or it will spread over the sides of the brownies.

mix the powdered sugar and milk to make icing

Working in batches of 3, so the icing doesn’t harden before you can decorate.

Drop a little icing onto the center of the brownie, and use the spoon to work it down and out – slightly rounded, then up. You want to not quite touch the edges.

ice the brownies

Now add a half Reese’s Cup towards the top for the hat, then two candy eyeballs underneath. Drop an orange sprinkle between and slightly under the eyes.

Arrange two of the same color M&Ms down the middle for the buttons.

Arrange two pretzel halves on either side of the “snowman”.

5 decorate snowmen with candy and pretzels

Once you’ve decorated 3, keep going in batches of 3 until finished.

Enjoy!

closeup of snowman brownies after decorating

FAQ

Can I use boxed brownie mix for this recipe?

Absolutely! Boxed mix works great and saves time. If you prefer homemade, go for it! Either way, the snowmen will be delicious.

What kind of icing do I need?

A quick mix of powdered sugar and milk makes the perfect icing. It’s simple, sweet, and easy to pipe onto your brownies. If you prefer to use a store bought icing, any white icing will work well.

How far in advance can I make these?

You can bake and cut the brownies a day ahead, then decorate them the day you plan to serve. This keeps the icing and candy looking fresh.

Can kids help with decorating?

Definitely! Decorating the snowmen is a fun, hands-on activity for kids—just be ready for a little extra “taste testing” along the way. Bake the brownies and prepare the decorations ahead of time for the best results.

cute snowman brownies on a cutting board

Tips & Tricks

  • Chill brownies before cutting for cleaner edges.
  • Use a piping bag or zip-top bag with the corner snipped for easy icing control.
  • Let the icing set for a few minutes before serving so decorations don’t slide.
  • Mix and match candies (mini chocolate chips, sprinkles, gumdrops) to give each snowman its own personality.

Snow may melt, but these Snowman Brownies will stick around just long enough to spread holiday cheer (and satisfy your sweet tooth). They’re cute, cozy, and guaranteed to bring smiles to kids and grown-ups alike. Whether you’re serving them at a party or just enjoying a plate by the fireplace, these frosty little friends are the sweetest way to celebrate the season. So grab your cocoa, share a laugh, and let these brownies be the jolliest part of your winter festivities!

Now that you know how to make these adorable snowman brownies, you might also want to check out:

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